Cats
Dogs
"Partial delivery and took a really long time"
For cats & dogs
Squeeze Vita Stick Variety
One of each. They'll pick the favorite.
✓ Made in Korea✓ Grain & gluten free
KIKICan't decide? That's the point. Let them pick.Seven Flavors on the Table
One Very Decisive Pet
Put the pouch down and watch. Whichever stick they go for first is your next order.
WHAT'S IN THE POUCH
Seven Recipes Seven Colors to Choose From
Two proteins, a vegetable and a fruit in every stick, plus the nutrients for its color.
Joints
Chicken, Salmon, Cauliflower, Apple+ New Zealand Green Mussel, Fish Oil (Omega-3), Vitamin EShop →
Coat/Skin
Salmon, Pollack, Broccoli, Mango+ Vitamins A, B2, B3 & E, Iron and ZincShop →
Heart
Salmon, Tuna, Tomato, Strawberry+ Taurine, Fish Oil (Omega-3), L-CarnitineShop →
Kidneys
Tuna, Pollack, Pumpkin, Blueberry+ Fish Oil (Omega-3), Vitamin EShop →
Liver
Salmon, Lobster, Korean Pear, Shiitake Mushroom+ Choline, Taurine, Zinc, Vitamin EShop →
Eyes
Chicken, Tuna, Carrot, Banana+ Zinc, Vitamin E, Fish Oil (Omega-3)Shop →
Brain
Chicken, Salmon, Red Cabbage, Kiwi+ Taurine, Fish Oil, L-Arginine, L-Carnitine, Vitamin EShop →
Three Ways to Serve It
All Three Are on the Label
LEOWe're partial to straight from the stick.
How Many a DayBy weight, for pets 12 months and older. A general guide: adjust for their activity and needs.
CatsDogs
1 stickUnder 7 lbUnder 9 lb
2 sticks7–13 lb9–18 lb
3 sticks14–22 lb19–26 lb
4 sticksAbove 22 lbAbove 26 lb
WHAT'S INSIDE
Real Food In The Rest Stays Out
Real fish and chicken, fruit and vegetables, and the added nutrients each color calls for. Every stick is 0.53 oz (15 g). Each recipe has its own page with the full ingredients and analysis.
No grain or glutenNo artificial flavors or colorsNo preservativesNo added salt or sugarNo meat by-productsMade in Korea
WATCHMeet the Choolip Heroes
KIKII did all my own stunts.
Meet the Choolip Heroes
Episode One
Leo and Kiki suit up to help seven pets, one for each color in the pouch.
KIKII did all my own stunts.LEARNCat Care and Dog Care
Cat Care and Dog Care
From Our Care Guides
KIKII read all of these. Leo looked at the pictures.
Cat care
Are Cat Food Toppers Worth It?Are cat food toppers worth it? What vets say about toppers on a complete diet, why cats respond to savory flavors, the 10% calorie rule, and which ...Read the guide →
Cat care
Do Cats Need Vitamins or Supplements?Do cats need vitamins? What veterinary sources say about supplements for cats and kittens, what complete and balanced means, and the risk of giving...Read the guide →
Cat care
How to Brush Your Cat's TeethA gentle, vet-sourced guide to brushing your cat's teeth: what you need, Cornell's four-week plan, how often to brush, and when to call your vet.Read the guide →
Dog care
What Is a Lick Mat For?What a lick mat does, what the research says about it, what to spread on it and what to keep off it, and how to clean it safely.Read the guide →
Dog care
Dog Food Toppers: Does Your Dog Need One?What to know about dog food toppers: whether your dog needs one, why dogs love them, the 10% calorie rule, safe and dangerous kitchen foods, and to...Read the guide →
Dog care
Do Dogs Need Vitamins?Do dogs need vitamins? What veterinary sources say about supplements for dogs and puppies, what complete and balanced means, and the risk of too mu...Read the guide →
Found the Favorite? Go All In
Every formula has its own page.QUESTIONS
Asked and Answered
What's in each size?
Pouch: 7 sticks, one of each recipe. Grab & Go: 49 sticks, seven of each. Box: 20 sticks from four recipes: Coat/Skin, Heart, Kidneys and Liver.
Is it for cats or dogs?
Both, from 12 months old.
How many sticks a day?
It depends on their weight: 1 stick for cats under 7 lb and dogs under 9 lb, 2 for cats 7–13 lb and dogs 9–18 lb, 3 for cats 14–22 lb and dogs 19–26 lb, and 4 above that. It's a general guide for pets 12 months and older, so adjust for their activity and needs.
How should I store it?
Refrigerate after opening and serve immediately.
How does Subscribe & Save work?
Choose Subscribe & Save and your first order is 50% off. After that, every order is 20% off and ships once a month.
NEW HERE?
Get the Trial Box
Try It All for $22
The Variety Pouch, two Total Balance Jumbo sticks and two Berry Good Milks in one box.
FROM OUR PET PARENTS
Every Variety Review
KIKIWe read every single one. Twice.Overall rating: 4.75 / 5 from 8 reviews.
AI Generated Review Summary
Summary topics
Review topics: [].
Review highlights
Reviews
We have to say… Choolip
"We have to say… Choolip is officially a hit in our house! 🙌 All four of our dogs 🐾 and our two cats 🐱 tried it, and every single one of them loved it. From the first taste, we could tell it was going to be a ❤️ the bowls were licked completely clean! 😍 It’s not often we find something that all six of our babies agree on, but Choolip really is the best. We’re so happy with it and can’t wait to order more to keep the tails wagging and purrs coming"
Esto está increíble mis michis
"Esto está increíble mis michis lo amaron"
Pomeranian approves!
"Leia is a picky eater and she loves it!! As pomeranian, fussy and demanding she is loving this!"
"Amazing cant wait to use"
Love this yummy goodness so
"Love this yummy goodness so much!! It’s such a great treat for my fur baby . So healthy that it feels good to give it to her too"
Yummy treat!
"Love the vita sticks so much. My kitty goes crazy for them. Such a nice healthy treat"
My pets loved these treats!
"My pets loved these treats! Their favorite was the Berry Good Milk added to their dry kibble."